As the Digital Media Coordinator, I largely plan, schedule, create, and maintain the HopeWest and Spoons bistro & bakery social media, as well as create and maintain digital advertisements. In addition, I assist in event photography and videography.
Social Accounts Managed
Notable Projects
Videography and Video Production for HopeWest Events.
I film and produce appeal videos for HopeWest fundraising events. The video linked above was created for the 2024 HopeWest Holiday Show. Donations from this event went towards supporting HopeWest Kids programs.
Click the graphic above to see video!
Google Ad Campaigns for HopeWest Programs.
I work with the marketing team and department leads to understand program needs to create Google Ad Campaign parameters and timeframes.
Ad Campaign above is from the HopeWest Program of All-Inclusive Care for the Elderly (PACE) to gain lead/awareness during Quarter 3 of 2023.
Facebook Ad Campaigns for HopeWest Programs and Departments
I assist in creating copy and creating/managing Facebook Ad Campaigns when working with the marketing team and department leads.
Ad Campaign picured above is one of the 2024 summer campaigns we created to support HopeWest Kids and HR hiring efforts.
Click landing page above to see full campaign!